Served as Managing Editor for various Nation Media Group publications during a 25-year stint as a journalist. Among the Nation Media Group titles he headed as Managing Editor were Taifa Leo, Daily Metro (now defunct), and Drum Magazine (at the time a joint venture between NMG and Media24 of South Africa. He most recently served as Deputy Managing Editor at The Standard Group Weekend Editions – Saturday Standard and Sunday Standard — until December 2017.

He is also a journalism trainer and currently serving as adjunct lecturer at Daystar University and Kenya Methodist University. Fred holds a Bachelor of Arts degree in journalism from the United States International University and a Masters of Arts degree in Communication Studies from the University of Nairobi. He is currently a doctoral student studying for a PhD in Mass Communication at Jomo Kenyatta University of Agriculture and Technology