BSD Group and Ipsos in Kenya Release the 3rd Edition of Consumer Market Research – The Top 100 Most Loved Brands by Women in Kenya
Tuesday 21st,March 2023, Nairobi: Ipsos in Kenya and BSD Group have released the 3rd edition of The Top 100 Most Loved Brands by Women in Kenya.This Study is the first of its kind to be done in the country and in the continent. In 2021, Ipsos in Kenya undertook the first countrywide research among women […]
Top 100 Most Loved Brands by Women in Kenya to Host Inaugural Golf Tournament
PRESS RELEASE Nairobi, Thursday, October 27th, 2022: Top 100 Most Loved Brands by Women (TMLB) will on Friday, October 28th, 2022 host its inaugural golf tournament at the Windsor Golf & Country Club. The tournament draws business leaders, investors, policymakers, and other key stakeholders in trade and investment from corporates, SMEs, government, and development sectors […]
What drives brand affinity? Here are the clues
BSDGroup CEO Eva Muraya Chaired the 8th May, 2018 KEPSA Youth Sector Board Meeting. The objective of the meeting was a deliberation on the proposal of the sector towards H.E, Uhuru Kenyatta’s Big Four Agenda. Ms. Eva Muraya, the Chair to the Youth and Sector Board, and emphasized on the sector’s need to align itself to the agenda by the government. Eva was speaking after paying a courtesy call to Cabinet Secretary Margret Kobia. She stated that there was need to improve the level of engagem