What drives brand affinity? Here are the clues

BSDGroup CEO Eva Muraya Chaired the 8th May, 2018 KEPSA Youth Sector Board Meeting. The objective of the meeting was a deliberation on the proposal of the sector towards H.E, Uhuru Kenyatta’s Big Four Agenda. Ms. Eva Muraya, the Chair to the Youth and Sector Board, and emphasized on the sector’s need to align itself to the agenda by the government. Eva was speaking after paying a courtesy call to Cabinet Secretary Margret Kobia. She stated that there was need to improve the level of engagem